BY MR. FU
AT A GLANCE
Many people discovered the healthy effects of her juices, including celebrities. (pay sila ha, hindi ex-deal!)
Kristal Hierco was one of the many health advocates who introduced “juicing” to many health and fitness enthusiasts in the country years ago. She labeled her concoctions: Pure Juice. (parang ako lang purong puro walang bahid!) It is a blended drink made from herbs, fruits, and other healthy ingredients that can substitute daily solid meals. (pampapayat at pampahealthy, hindi bato ni ding! Darna!)
“Bata palang ako, interesado nako sa healthy living. Kaya nung madiscover ko yan, Sabi ko aralin ko nga. Nagbasa ako ng mga libro, nagresearch ako. Narealize ko meron palang tamang combination at formula. Hindi lang sya yung pagsasamahin lahat ng ingredients at gawing juice. Kaya inaral ko talaga ano yung tama," Kristal explains. (minus 10 ang magkamali!)
Many people discovered the healthy effects of her juices, including celebrities. (pay sila ha, hindi ex-deal!)
“Nagsimula lang ako maglagay ng Pure Juice sa isang fitness studio kung saan ako nagwoworkout. Konti lang ,12 bottles lang sa isang linggo pero sold out agad. Tapos bilang maraming celebrities dun like LJ Reyes, Dingdong Dantes, sinasabi nila ayan si Kristal gumagawa ng juice. Nakilala ko mga talents ni Perry Lansigan, lahat sila kumuha. Si Paolo Contis isa rin sya kaya sya nakapagbawas ng weight," Kristal recalls. (gawa ka ng variant ko, tawagin nating Juice ko FU!)
Some showbiz personalities (actually marami sila!) would avail the juice days before a big showbiz event, a major film/teleserye or a special pictorial. (para sure na payat sila at fit sa kanilang ganap!) : They even called her the Juice Fairy of the Stars. “Kasi ako, pag sinabi kong pure yan, pure talaga yan, walang water.Hindi kasi kami false marketing. Wala kaming ganun kasi gusto ko lagi effective. Kasi pag dinaya ko yan, di yan eeffect. Ang sarap lang sa feeling na naaacknowledge nila yun na iba kapag si Kristal ang gumawa.” (dinaig ang okay ka fairy ko!)
The success of this venture inspired her to develop more products that promote wellness. She introduced Nutripure. (pure pa rin ha, bawal ang may bahid dungis!)
“Bawat produkto, tinutukan ko kasama ng manufacturer, researchers at chemists. Sinasabi ko talaga ganito ang gusto kong effect, kapag hindi ako satisfied, ibabalik ko. Sinigurado ko talaga na yung bawat product ay effective ayon sa pag-aaral namin.” (taray nung mga chemists ha!)
It offers juices and coffee for healthy weight loss (oo walang bangenge moments!) and a complete skin care package. (mula ulo hanggang paa!)
“Ang dami na agad bumili nung nilabas ko mga yan dahil sinasabi nila, gawa yan ni Kristal at sure sila na effective. Kaya naisip ko eto yung gusto ko gawin na hindi lang basta business, gusto ko yung maging healthy ang lifestyle nila," Kristal says. (ang ate mo na ang health diva!)
Kristal is committed to continuing her pure juice and promoting her new line from Nutripure with the help of her avid supporters and celebrity clients (in fairness, hindi sila paid endorsers ha!) who believe in her advocacy: “Elevate your Beauty and Wellness Journey” (ay join ako dyan sa journey na yan!)
“Masarap sa feeling na ito pala talaga ang purpose ko in life. May mga buhay akong natotouch in a way, kasi nababago yung health status nila. Hahanapin ka nila because of the quality of products na inoffer mo. Marami sa kanila umalis, nagtry na ibang products, pero eto sila ulit sakin, bumalik," Kristal shares. (pwes, wag na sila umarte pang ulit!)
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